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research
I investigate how people
work, play, travel, shop and communicate in their
homes,
at work or while they're on
the go. I manage research projects start
to finish; from planning, fielding and
analysis to presenting the final research
findings and recommendations. My research toolkit includes
such methods as:
-
in-depth interviews
-
process & task analysis
- in
context observation
-
interviewing groups
- camera studies
-
online & in-person surveys
-
secondary research analysis
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strategy
With research findings in hand
I work closely with
marketing directors, business analysts, interaction designers and product
managers to determine which process, service, interface, product or campaign
should be built and why. My strategy sessions can take the form of:
- brainstorming
sessions
- design workshops
-
strategy reports
- iterative design
sessions
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testing
Customer confusion can be the death kiss of any design.
Testing concepts early in the design phase allows me to pinpoint which design
elements might present problems that could ultimately result in product rejection.
Want to reduce the risk of customer frustration?
I can present design
concepts to
real people via:
- in-person
usability
- participant
prototyping
- remote usability
tools
- online feedback panels
got questions?
I'm all ears!
ask [at] politemachines.com
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